Corporate Housing Providers Association - CHPA » Princeton Properties to manage the unique loft style apartments at Watch Factory in Waltham, MA

Princeton Properties to manage the unique loft style apartments at Watch Factory in Waltham, MA

Published Thursday, January 12, 2012 by Sarah Greenough

Princeton Properties is pleased to announce its appointment by Berkeley Investments as the ongoing managing agent for the lease-up and property management of the stunning new Watch Factory Lofts in Waltham, MA. The factory first opened its doors in 1854, operating as the Waltham Watch Company--the first watch manufacturer in the world to mass produce affordable timepieces. Berkeley Investments, which owns this historic building and surrounding campus, is well on its way with construction of the Lofts (in phase two of the overall three-phase development). The project will offer exceptional living at an extraordinary location--directly on the banks of the Charles River.

Construction on these distinctive apartments will be complete in spring 2012. Princeton Properties will begin pre-leasing these one-of-a-kind homes in early 2012. The Watch Factory Lofts will be an extremely desirable place to live, offering a riverfront address, 15 minutes from Boston and one block from the hip, eclectic, and restaurant-brimming Moody Street. Already transformed are 160,000 sq. ft. of space into first-class offices. Phase two will feature beautiful, unique loft-style apartments and retail space for a bakery/café and a standalone upscale restaurant.

The project architect is world-renowned firm Bruner/Cott, with its deep roots in adaptive reuse. The design of the Watch Factory Lofts emphasizes the historic character and value of the existing building, neighborhood, and campus. It is easy to see that the integrated, sustainable design extends beyond the boundaries of the current project phase. Bruner/Cott has transformed a building that will now communicate with its surroundings—with its own identity, in response to program, place, and time.

Andrea Deluca—a seasoned professional with 10 years of related property management experience—will lead the Princeton Properties management team at the Watch Factory Lofts. For rental information about this exciting location, please contact Andrea at adeluca@princetonproperties.com, or call 888-897-067.