Corporate Housing News

The mobility and corporate housing landscape is undergoing unprecedented transformation, shaped by shifting workforce expectations, evolving market conditions, geopolitical challenges and growing emphasis on sustainability and technology integration.

In this dynamic environment, both providers and clients must be prepared to adapt strategies swiftly and proactively. Success now depends on informed decision-making rooted in data, responsiveness to changing trends and an unwavering commitment to service excellence. By leveraging the actionable steps outlined in this guide, driven by our in-person discussions, organizations can not only meet the demands of today’s complex global assignments but also position themselves as industry leaders known for transparency, collaboration and innovative solutions.

Employee Mobility: Trends, Solutions, and Tracking
Global reluctance to relocate is rising, driving the need for proactive strategies. Providers and clients must recognize what motivates each transferee and keep quality of life at the center of mobility planning.

• Track employee sentiment and gather feedback after assignments.
• Set clear relocation expectations up front.
• Personalize housing offers and treat every transferee as a VIP.
• Educate on relocation benefits and costs.
• Benchmark policies against industry mobility rates.
• Use surveys and transparent reporting to measure success and morale.
• Apply sustainability metrics where relevant to demonstrate additional value.

Market Pressures: Managing Supply, Cost, and Sustainability
Navigating rental inflation and unpredictable supply requires vigilance and creativity. Staying ahead means reviewing market data and integrating environmentally responsible practices wherever possible.

• Monitor rent trends (36% rise since 2020).
• Analyze housing forecasts in key regions.
• Explore creative leasing, amenity bundling, and flexible agreements.
• Budget for longer home-search timelines and local price spikes.
• Conduct frequent market reviews in hotspot metros.
• Prepare clients for volatility with budget conversations.

Collaboration and Partner Excellence
Achieving lasting results in corporate housing requires a partnership-first approach. Excellence is grounded in open communication, transparent agreements, continuous improvement and recognition of providers with industry credentials.

• Share market data, best practices and sustainability reporting among partners.
• Communicate feedback clearly and regularly.
• Clarify RFPs and assignment scopes in advance.
• Build trust with reliability, not just competitive pricing.
• Keep knowledge-sharing channels open and responsive.
• Incorporate carbon measurement tools, like CHPA’s FACCT, to track emissions and align with client ESG targets.
• Prioritize relationships with CHPA members and especially CHPA-accredited companies and CCHP-designated professionals.
• Routinely update policies in response to measurable outcomes and changing standards.

The world of corporate housing and talent mobility is always changing, and it’s clear that working together makes all the difference. By following these practical tips and keeping communication open, both providers and clients can create smoother experiences, solve challenges faster, and make every move a success story.

This article is based on discussions held at the CHPA Workshop: Bridging Talent Mobility and Corporate Housing: Collaborative Solutions for Today’s Challenges at WERC Global 25 in Salt Lake City, UT. Access the discussion slides for additional information and sources.