SilverDoor Strengthens Global BD Team as APAC Region Leads Recovery

Published on Tuesday, June 1st, 2021 by Victoria Jackson

Global Corporate Housing provider SilverDoor has appointed Gary Yen as Business Development Manager to its APAC headquarters in Singapore.

The firm took larger space at Raffles Place earlier this year and is reporting enquiry levels in the region are healthy, and virtually restored to pre-pandemic levels.

Yen’s appointment is a further indication that the firm sees growth in APAC as key to its continued expansion. Sophie Brinsley, Vice President of SilverDoor’s APAC office is optimistic:

“The APAC region was the first to show signs of recovery after the pandemic hit, with business steadily increasing month on month since the end of the first global lockdown last year.”

“The increase we’re seeing in corporate accommodation bookings across the region is a good indicator of the recovering travel market; we’re also seeing an increased awareness of the benefits of corporate housing within the travel sector in terms of space, cleanliness and security, with these factors now critical when choosing accommodation. On the Global Mobility side, whilst the number of moves has dropped during the pandemic, workload has increased for mobility teams, so expert support and advice for assignees and travel teams is proving more important than ever.”

A specialist in hospitality management and travel technology, and having previously held roles with FCM and Trip Affiliates Network, Gary Yen will work within the global Business Development team headed up by Pauline Houston, who said of his appointment:

“Pent-up demand for travel, and the trend towards trips of longer durations, is driving an increase in demand for corporate housing. We have seen a large increase in the number of TMCs and their corporate clients looking to incorporate furnished accommodation into travel programs. Gary has extensive experience of corporate travel in this region, and we’re delighted he’s on board to help raise our profile and capitalize on this renewed interest in the sector.”

About SilverDoor Apartments

Celebrating its 20th year of business in 2020, SilverDoor Apartments is the world’s most trusted provider of corporate housing for business travel.

Bringing together an inventory of over 1,600 property operators into one easy to manage relationship, its teams source accommodation exclusively for corporate clients and utilize their wealth of experience to find the most suitable options and negotiate the best rates.

Industry-leading technology perfectly supports this unparalleled service model, with tens of thousands of apartments available to instantly book online in 160 cities around the world, and a unique range of reporting and management information functions, providing a complete and seamless overview of any serviced accommodation program.