Eric Sin joing the CAP global senior leadership team as Director APAC

Sin will work to further enhance the key account and client services functions, based in Singapore.

Published on Monday, June 13th, 2022 by Jo Layton

Richmond, London 13 June 2022 – 10.00am. CAP Worldwide Serviced Apartments (CAP) is delighted to welcome experienced industry professional, Eric Sin, to the CAP global senior leadership team. Eric joins to lead the continued growth of CAP across APAC, further enhancing the key account and client services functions, based in Singapore.

Eric, having most recently held senior supply, sales account management and operations positions for the last 15 years with both The Ascott Limited and Silverdoor Serviced Apartments, and previously in relocation with Altair Global Relocation, Cartus and Sirva will be principally responsible for managing service delivery for existing clients in this key region for CAP, to further solidify our presence in the market.

Jo Layton, CEO/Director of CAP says ‘I am delighted that Eric has chosen to join CAP at this pivotal time in our growth. Eric is highly respected across his region and has a true passion for excellence, an entrepreneurial attitude and a deep understanding of the importance of ensuring the health, safety, security and overall happiness of our travellers’.

Layton continues ‘His proven track record with globally respected brands across the region, aligned with his passion for driving excellence in traveller care, client support, sustainability and services will prove highly beneficial with the continually changing landscape. These attributes have made him a natural fit for our business. Eric is truly passionate about the global extended stay industry and in ensuring our brand partners always provide the best possible experience for our valued clients and travellers.’.

Eric will work strategically with Jo Layton, CEO and the senior leadership team across the region, reporting into Andrew Hopgood COO, and working alongside leaders Kate Scott, Clare Ace, Liz Warnes, Laura Rurode, Francine Migliorati and Sabrina Carparelli, to fulfil the company goal of building the ‘best-in-class global serviced accommodation booking agency’.

Andrew Hopgood, COO adds ‘Eric is a true professional with great experience in the serviced apartment and corporate housing industry. His knowledge, approach and experience added to his ability to build strong strategic and trusted relationships with clients, key brand partners, and colleagues will only add value to CAP’s global proposition in the marketplace – Eric’s arrival into the leadership team is fundamental to the success of CAP in this market as we continue the next phase of our growth.

Eric Sin adds ‘From my initial conversations with Jo and Andrew, I believed I would be a great cultural and professional fit for CAP, and my interactions with the whole leadership team have already made me feel truly welcome at the CAP table. I look forward to working with our team and brand partners – new and old – to ensure CAP continues to provide great solutions, services and insights to the valued clients who have requirements in my region’.

Welcome on board Eric Sin!

About CAP Worldwide Serviced Apartments – a certified Women Owned company

CAP Worldwide Serviced Apartments was launched to the long-stay market in early 2019 to deliver the most creative, agnostic, sustainable, diverse, cost-effective and innovative corporate apartment and accommodation programmes currently available in the sector.

Led by Jo Layton, a respected and passionate leader within the hospitality and extended stay industries for over 30 years, the CAP Worldwide senior leadership team brings together some of the most highly regarded, experienced, operational and solution-orientated leaders from travel, global mobility, relocation and extended stay.

CAP Worldwide represents service and financial excellence, personalised global account management and trusted accommodation solutions built to service the current and future needs of the corporate travel, global mobility, procurement teams, project managers and groups.

‘The CAP Worldwide team creates consistent, cost effective, secure, sustainable and continually evolving global programmes so that travellers can experience caring service and safe solutions through a blended integration of our people and our technology’.

CAP Worldwide is a certified Women Owned global serviced accommodation booking agent.